If you're looking for answers

You want to grow but you feel that something in your employer branding strategy is not working as it should. When it comes to finding the profiles you need, you run into more problems every time. You know the potential of your company, but you struggle to demonstrate its differential value in the selection process. Perhaps you notice that you lack efficiency. Because of this, you're beginning to realise that you need to work on your company culture in order to attract and retain talent.

Perhaps you feel that something is not quite right. You can’t put your finger on it, so you want to dig deeper and diagnose it. You see that you take too long to make decisions. The team doesn't have a common direction -the story changes, depending on who's telling it. Or perhaps you feel that it costs too much to reach more people, and when you do, they don't recommend you. A certain something is missing, a certain je ne sais quoi. Precisely what you want is to put a name to all this and start to make it tan-gi-ble.

You may not even have identified a specific problem. Things are going okay, but it's not smooth sailing. And that’s not good enough for you. You know that there's more, and you want the things that are already going well to go even better. You want the party to go on because you know what you have inside, and you know how much it’s worth. You just need others to see it too.

The clients that have already discovered you know that they are on to a good thing, and they return for more. You've earned their loyalty, but you feel that you broke your back to be discovered. You recognise that the results of the internal effort don’t look as good as you expected, and that your audience doesn’t perceive them at first glance. You’re not sure of the reason behind it, but you know that something is off. Something is missing.

You've identified the problem you're facing, but you don't know how to deal with it. You know what you and your team are capable of doing, but you’re missing the know-how to apply it. How to articulate it, how to transfer it, how to communicate it. You want help to move forward with your brand communication and activation. You need to be understood in order to connect with your audience. You want to see action and emotion.